Cool Promotional Products We Love

Interesting Advertising in Unexpected Places

A few days ago as I was leaving the office for the night, I walked to my car and was surprised to find an imprinted reusable grocery bag hanging from my driver’s side mirror. I can’t lie; at first I was a little startled by the bag. I didn’t see it until I rounded the corner of my car, and I wasn’t expecting anything but the mirror to be there. But once I glanced around the parking lot to see the same white grocery bag hanging from the mirrors of all the other cars, I realized it was an advertisement.

Of course, I wasn’t going to stand outside and read the contents, so I tossed the bag onto my passenger seat and headed home. While I intended to take the bag home and check it out there, curiosity got the best of me on my drive and I ended up reading the entire message printed on that bag at various red lights.

So what’s the moral of my story? Apparently flyers aren’t the only thing people are leaving on cars these days! While I wouldn’t advise that you go hanging bags and other various promotional products on cars in parking lots (I did have mixed feelings about it, and I’m not even all that crazy about my car), I did think it said a lot about marketing in our society.

Savvy marketers are moving away from the disposable and concentrating on making longer lasting advertising impressions. When this company left bags on our cars, they literally put their brand into my hands. I got a new grocery bag and a constant reminder of their business. Not only was I exposed to their message, but they’ll gain even more advertising impressions every time I take their bag to the grocery store.

Again, I’m not saying you should run out and hang bags on the mirrors of the cars in your lot, but unexpected promotional advertising can be an effective means of getting your message out there.

Kim
Marketing Coordinator

Posted by Admin in Cool Promotional Products We Love, Giveaways on a Budget, 0 comments

Clip It to It!

When searching for the next big thing, sometimes it’s easy to forget about the tried and true.

I’m always on the lookout for new & unique promotional ideas. Fun and funky promos are a great way to pique interest in your company. Whether you choose a trendy cap or a digital photo frame, high-tech and fashionable items are always a hit with recipients. Sometimes, though, you just need a simple reminder of your company. A staple item will give your logo tons of advertising at a low price-point that fits your budget.

I was paying a few bills last night and realized that the most functional, and frequently used, supply on my desk (after my computer, of course) is an ordinary Crocodile Clip that prominently displays the name of my car insurance company. The strong magnet on the back attaches to my metal desk organizer and clips my unpaid bills right where I can see them.

The little promotional clip gets my attention daily, giving my insurance company’s logo tons of exposure. While not everyone will stick the clip on their desk, whether it’s on a fridge, computer, filing cabinet or bag of chips, the logoed clip is going to be used somehow: and it will get exposure.

In addition to the classic Crocodile Clip, there are hundreds of innovative clip designs out there. The brightly colored acrylic Keep-It Clip™ is just one of many options – you can be sure there’s a clip to fit your needs.

Next time you’re looking for a practical giveaway that won’t break the bank, remember tried and true promotional clips and make the most out of a tight budget.

Kim
Marketing Coordinator

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101 Uses for Promotional Hacky Sacks

kick-bagOkay, so maybe just 6 uses so far, but I got your attention, didn’t I?

Did you know that July 27 – August 2 is World Footbag (Hacky Sack) Week? John Stalberger and Mike Marshall invented the footbag in 1972. Today, the footbag is more commonly known in the United States as the “Hacky Sack,” which is the trademarked name of one particular type of footbag. The name “Hacky Sack” is actually a genericized trademark used to refer not only to the footbag itself, but also to the game of footbag. In the traditional hacky sack circle, two or more players compete to keep the footbag from hitting the ground without the ball touching their hands.

Aside from facilitating a fun and competitive sport, footbags can be used for many other purposes. Keep reading for a few of my suggestions:

1. To promote your brand. Well, I work for a promotional products company, so of course this is going to be my first idea! Our promotional hacky sack can be custom imprinted with your brand’s logo or marketing message to become a unique, enjoyable promotional product. Any item that encourages employees or clients to let loose and engage in a friendly athletic competition is bound to maximize exposure for your company. Pens and office accessories always make for practical branded giveaways, but products that people can enjoy in their leisure time with their families and friends also have potential to turn into favorite possessions. Imagine one of your clients gathering his or her family for a weekend at the beach and being asked by their children, “Did we pack that hacki bag that you got from _____ (fill in your brand name here!)?” Your company can become a household name as a result of a distinctive promotional giveaway like the hacki bag.

2. As a stress reliever. While this should not be the primary purpose of a hacki bag, if a true stress ball is not available, a hacki bag can be a suitable substitute to let out some aggression. It is slightly less squeezable than a stress ball, but can definitely provide a wrist workout in a pinch!

3. Doubles as a paperweight. Heavy, eye-catching, compact. All qualities that are desirable in a paperweight. When customers or employees are not using your hacki bag in one of the other ways outlined on my handy list, why not encourage them to set it on top of their important papers?

4. Portable fitness accessory. Playing hacky sack burns an estimated 281 calories per hour! Healthcare or medical companies can incorporate this product into an informational campaign about the importance of exercise and wellness. We offer hacki bags shaped like footballs or basketballs, which are likely to be broken out for impromptu games at the office because they are probably going to be kept on desktops as paperweights (see Use #3).

5. As a weapon. Well, a playful “weapon,” that is. If a coworker is getting on your last nerves, toss a hacki bag their way. It is lightweight enough not to hurt them, and you can work on your pitching arm at the same time.

6. To prevent clients/employees from resorting to using their cell phones as kick bags… Watch this really cool Vodafone footbag commercial to see what I mean!

Any item that can fill this many unique needs in a person’s life is certain to be a successful promotional tool.

Posted by Admin in Cool Promotional Products We Love, 4 comments

Magic Answer Ball Says…

greeblie-instrument-of-evilI never thought I would have one. I had friends that bought them. I remember passing by rows of different colored ones in my local department store. But I never saw anything special about the little magic toys.
That is until about a week ago, when my entire outlook on the little round liquid filled balls forever changed. Of course I’m talking about the classic Magic Answer Ball!

Until I received one in the mail a few days ago, I never realized how much I would enjoy having the little fellow accompany me on my desk every day! Sent to me from a prominent industry company to announce a future conference, the little answer ball now sits in front of me directly beneath my computer screen. While I don’t actually believe it can predict the future, it’s a great stress reliever! I find myself asking it questions repeatedly throughout the day. Typically asking the same question an average of about four times until I get the answer I want!

The Magic Answer Ball did its job beautifully! It announced an upcoming event in a fun and memorable way. I have no idea what I did with the included literature, but all I have to do is ask it one question and I’m reminded of the date, location and theme of their conference.

Fun toys and games make excellent promotional giveaways. When a client gets something unexpected and fun, they’re more likely to hang on to it. Puzzles, decision makers, yo-yos, even darts, all make excellent promotional gifts.

Give it a try. Branch out from the norm and take a fun approach to your next promotion.

Kim
Marketing Coordinator

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Grandma Knows Best!

As my grandmother has always told me, “Never trust a skinny cook!”

I know firsthand after working here at Pinnacle Promotions, there are a few things that never get old. One of those things is selling promotional products that make our lives in the kitchen just a bit easier.

Industry research suggests that promotional products that end up in our kitchens often have a longer shelf life & generate more overall marketing impressions to the consumer than most others. A few favorites that have had staying power in my kitchen include the Supreme Pizza Cut-It. A consistent top seller, this item is great for your favorite frozen pizza or even as a playdough slicer for the little ones. (Don’’t worry. The plastic blade is awesome for cutting pizza, but safe for developing fingers!)

What blog would be complete without mentioning the glory that is ice cream?  How could we possibly survive without the little guys that make ice cream possible?  The Ice Cream Scoop-It keeps your logo in plain sight while making the ice cream easy to scoop out.  It is perfect for birthdays or any company event.

With these functional kitchen utensils, I am sure I have made my grandmother proud and probably hungry.

Courtney
Account Coordinator

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Who Says Promotional Products Can’t Be Sweet?!

promotional food and drink productOn the outside, today appears just like any other day. But dig a little deeper and you’ll find that today is the perfect day to let loose, forget your diet, and indulge in your favorite guilty pleasure. Why? Because today is National Junk Food Day!

Now you may ask, what qualifies a food as “junk food?” Scientifically speaking, junk food is anything that contains little or no nutritional value. Foods that are high in “empty calories,” fats, sugars and sodium are considered junk food. Don’t want to take the time to read the label? It’s safe to say, if Mom wouldn’t let you eat it, it’s probably junk food!

Whether your high-calorie treat of choice includes candy, potato chips, sugary soda, cake or cookies, take a break from your daily dietary routine and indulge a little! Now I’m not saying you should overdo it. In my personal experience, moderation is always best. You don’t want to end up with a nasty stomachache! But if you want an excuse to have that extra scoop of ice cream, just say it’s in the spirit of the day!

Fun and frivolous days like today can be great ways to promote your company. Break your target audience out of the monotony of the daily grind with an unexpected promotion. Distribute imprinted jellybean packets to your employees and customers. Or send a gourmet cookie tower to your best clients. They’ll “eat up” the promotion! And really, who doesn’t enjoy a sweet treat every now and then?

Kim
Marketing Coordinator

Posted by Admin in Cool Promotional Products We Love, 0 comments

Squeeze Your Way to Better Health!

A stress ball is a flexible, pliable toy that is available in many different shapes and sizes and fits comfortably in the palm of a person’s hand. It is squeezed in the hand and manipulated by the fingers, ostensibly to either help relieve emotional or mental stress and muscle tension or to exercise the muscles of the hand. Stress balls can also be used to relieve pain or discomfort that is sometimes present in the hand as a result of performing repetitive movements like typing on a keyboard for long periods.

There are lots of types of stress balls. Many are a closed-cell polyurethane foam rubber. The process for making this type of stress ball is by injecting the liquid components of the foam into a mold. The resulting chemical reaction creates carbon dioxide bubbles as a byproduct, which in turn creates the foam. The end product is a solid form, usually a ball shape with a smooth surface, which is full of tiny air bubbles.

Stress balls, especially those used in physical therapy, can also contain gel of different densities inside a rubber or cloth skin. The inside of stress balls are sometimes made with gel, foam, or some other soft material and then covered with any durable fabric that can endure a high amount of handling. Homemade stress balls can be made from rubber balloons that are filled with cornstarch, flour, or some other safe household filler. Some people even prefer making them from all organic fillers such as organic rice, beans, or grains. However, professionally made stress balls are more durable for every day use as they are normally made with higher quality materials. Some stress balls are even made to emit a pleasing scent like lilac or peppermint when they are handled.

Despite the name, stress balls are not always spherical. Many stress toys are molded in amusing shapes and screen or transfer printed with corporate logos. They are presented to employees and clients as promotional gifts. Stress balls are the third most popular promotional gift in the UK. There are literally hundreds of different shapes to meet any marketing requirements. Stress toys are a staple of cubicles where repetitive stress injuries such as carpal tunnel syndrome are common. Because of the many shapes now available, stress balls are generically known as stress relievers, and are a popular corporate promotional product.

Stress balls are usually not safe for small children or animals as they may be torn or punctured and the child or animal may be exposed to very messy or even toxic materials contained inside the balls. However, knowing how stress balls are made can come in handy for craft activities for children over the age of eight and adults who want to have a unique, but useful, stress reliever made from the materials of their choosing. Since they can be made either by hand or by a company who specializes in their manufacture, a wide selection of stress balls can be found to fit almost any person’s taste or personality. Regardless of the shape or size, most find that stress balls are hard to resist handling whenever one is nearby.

So, how does the stress ball help in relieving stress? You experience muscle tension when your hand is turned into a fist, even when there is nothing in your palm. Once you release the grip, muscle tension is also released. Gripping and releasing your hand exercises your muscles and helps you reduce stress. The stress ball gives you something to grip. This helps make the stress relieving exercises more effective. Stress balls are made of either foam or gel and easily squeezable in the palm of your hand and released causing a calm and soothing effect. It helps to refocus you energy and lower your blood pressure, which helps to reduce stress.

Help clients and employees reduce the stress in their everyday lives by giving them custom imprinted stress balls from Pinnacle Promotions!

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Ode to My Favorite Four-Legged Friend

1133211_200From the moment I laid eyes on my family’s dog, Oakley, I knew I had found the love of my life. This little guy has the sweetest personality, and though we had never owned a dog before, every member of my household quickly forged a special bond with him. We have had him for about eighteen months now and he is more a part of the family than ever!
This morning, the mobile groomer came to our house to give him the royal treatment and it occurred to me that my family cannot possibly be the only ones that go ga-ga over our pet. For many people, animals become such an integral part of our lives, and what better way to recognize and revere that relationship than with products geared to your clients’ or employees’ furry friends?

Animal-friendly businesses can offer staff and customers custom imprinted gifts for their creatures to enjoy, like a pet travel bowl (Oakley was fortunate enough to receive one of these as a holiday present!) or a retractable pet leash. Pinnacle also offers a multitude of items related to pets that are meant for use by their owners. For example, this plastic paw letter slitter shaped like a paw is appropriate for anyone, regardless of whether or not they themselves own an animal.

Browse through our promotional pet products and pet-themed paraphernalia that can be personalized to promote your brand!

Dana
Marketing Assistant

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Someone’s in the Kitchen!

So a little quick background on my family and me… We LOVE to cook! We have no fear of experimenting with new recipes, new ingredients and new kitchen gadgets!

As some of you may know, my husband and I were married just a little over a month ago. Loads of our gifts are still neatly packed in the boxes and bags that they arrived it. (Not because we don’t like them. It just takes time to get organized!)

Last night, my husband and my brother (who is actually a legitimate and paid cook) decided to cook dinner for the family, and try out a few of our new kitchen supplies. While some of our gifts remain untouched, one gift that quickly became a favorite – maybe even an obsession – in our household is silicone kitchen equipment!

We cannot get enough of silicone kitchen gadgets and gizmos! Heat resistant, flexible, colorful and collapsible, silicone colanders and oven mitts make excellent gifts and impressive giveaways.

So if you’re anything like my family, distribute imprinted silicone gadgets to clients, friends and employees and watch your logo spread around kitchens and homes everywhere! And don’t forget to stock your own cupboard with colorful and practical silicone kitchen equipment.

Kim
Marketing Coordinator

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Promotional Products in Our Daily Lives

kyz-what'sinmybagToday, rather than focusing on an unusual event or theme, I’d like to walk you through my ordinary, run-of-the-mill Saturday and all of the ways that products benefited my everyday life. These items can be easily customized to advertise your brand, exposing your customers or employees to your company’s logo or message hundreds (maybe even thousands!) of times a year. Just think: I am only one person… If I managed to incorporate this many normal items into my daily activities, your impact on an entire workforce or client base could be huge!

In the morning, I woke to the incessant buzzing of my alarm clock and rolled out of bed. I stumbled to the bathroom, took my glasses out of their case, and reached for my toothbrush. Armed with minty fresh breath, I decided to start my day, which involved cooking breakfast, going grocery shopping, and hitting the pool before a night out with my friends.

I do not possess outstanding culinary prowess, but I have been trying to master some of the basics- scrambled eggs, turkey bacon, and biscuits. Two classic promotional kitchen utensils that I made use of would look great imprinted with your logo: a timer and oven mitt are kitchen staples that should be found in every household.

After chowing down and then cleaning up the mess in my kitchen, I grabbed my car keys and raced out the door. Anybody who knows me personally has seen my unwieldy collection of key chains– from key chain flashlights to carabiners, I have them all. Key chains make a fantastic gift for employees or clients, as we all need our car or house keys on our person at all times.

My first stop was the grocery store, and I had come prepared with a handful of non woven bags. These bags get lots of mileage and serve to promote your company’s environmentally sound business practices to observers.

Next, I dropped off my groceries at home, and took a quick break to refuel before gathering my supplies for the pool. I threw promotional beach items like sunscreen, a beach towel, and a radio into my beach bag and claimed my spot in the sunshine. Any outing to the pool would be incomplete without these products, which makes them ideal options for displaying information about your brand. They can be enjoyed by people of all ages, genders, and interests so can’t help but provide high exposure for your business.

After lounging poolside for much of the afternoon, I reluctantly came inside to prepare for my night out. I took my cell phone out of its holder and called a few friends to meet up for dinner. I made sure to take my camera out of its desktop charging station so I could document our shenanigans to laugh about later!

There is no way I could include every single product that was involved in making my day run smoothly, but that just proves my initial claim to be true: the opportunities are endless for your brand to make a lasting impression through the use of promotional items. What better way to get your company noticed than by making the lives of your employees and customers easier?

Dana
Marketing Assistant

Posted by Admin in Cool Promotional Products We Love, 0 comments