Seasonal Marketing Ideas

17
Aug
2009

Forecast: Prepared! Anybody Can Be a Meteorologist with Promotional Weather Instruments…

pixthree-hurricaneikeThe 2009 hurricane season is officially underway. I returned yesterday from a brief beach trip to the Florida Panhandle just in time, as tropical storm Claudette picked up speed close behind. The National Hurricane Center stated that no named storms (meaning those with winds reaching a minimum of 39 miles an hour) had appeared in the Atlantic Basin as of Friday- the seventh-longest recorded wait in this area for the first tropical storm of the season. By Saturday, however, Tropical Storms Ana and Bill had been named off the Florida coast, and Claudette developed by early Sunday morning.

Experts predict a quieter than usual storm season this year, which is particularly fortunate for the nation’s Flood Insurance Program, currently in a deficit of over $19 billion. The Federal Emergency Management Agency, which controls the National Flood Insurance Program, released a statement that hurricanes have cost greater than $45.9 billion in disaster assistance since 2005, comprising approximately 85% of FEMA’s total expenditure on disaster relief efforts.

It is fascinating to think about the technological advancements that have evolved and the power which they grant meteorologists and weather experts to accurately track climate patterns and predict storms. Our ancestors had no advance warning of looming natural disasters like hurricanes and tornadoes, and therefore could only prepare for treacherous weather threats as soon as they came into view.

Today, tools to monitor weather conditions are affordable enough to warrant personal use in the home and office! Your brand can even customize handy weather instruments with your logo and marketing message so that clients and employees can utilize them on a daily basis. I, for one, enjoy being able to dress accordingly for the day’s forecast without having to set foot outside my front door! Gifts like weather stations will benefit your desired end users tremendously, allowing them to know what conditions lie outside the confines of their home or office. Choose from a variety of unique custom imprinted Weather Instruments that are sure to impress and amuse your target audience.

If you happen to be in the danger zone for any of the tropical storms or hurricanes I mentioned above, stay safe and make sure to follow the storms’ progress to be prepared for any unexpected changes in course or upgrades in severity! Even if you are not in a region susceptible to these weather phenomena, weather tools can be incorporated into your marketing mix to form the foundation for an innovative and memorable promotional campaign.

Dana
Marketing Coordinator

Posted by Admin in Seasonal Marketing Ideas, 0 comments
04
Aug
2009

National Night Out and Related Safety Promotional Products

promotional emergency productsEvery year on the first Tuesday in August between the hours of 7pm and 10pm, millions of people in thousands of communities across the United States participate in the National Night Out event to recognize crime and drug prevention. This year marks the 26th annual awareness evening, sponsored by the National Association of Town Watch and co-sponsored by various companies and organizations in observing communities.

The goals of this event include increasing awareness in crime and drug prevention, garnering support for local programs against criminal activity, fostering cooperation among police and neighborhood watch groups, and alerting criminals that neighborhoods will not tolerate deviants and unlawful activity.

Your company can emphasize the importance of safety to employees and customers throughout the year by giving away promotional products that will ensure their well-being. Automotive emergency kits featuring your imprinted logo are a great way to make recipients aware of your organizations’ concern for their protection, and they will appreciate the provision of such useful (and necessary!) items, courtesy of your brand.

One especially valuable promotional product is the Roadside Emergency Car Kit, which includes a siren and flashing emergency light. Even inside the home, this item has the potential to save lives when used correctly, because of its ability to inform passersby that the user is in need of assistance.

It isn’t too late to take part in this year’s National Night Out- research activities in and around your community and encourage your company to volunteer tonight as a sponsor. At the very least, encourage your neighbors to meet you outside to recognize this unique annual occurrence. Lock all of your front doors, switch on outside lights, and spend a few hours socializing in the fresh air!

Dana
Marketing Coordinator

Posted by Admin in Seasonal Marketing Ideas, 0 comments
29
Jul
2009

Living Promotional Products: Not Just For Those With Green Thumbs

With the summer weather being this gorgeous, who wouldn’t want to start a new outdoor hobby? For me at least, I am thinking gardening. I can just imagine the spectacular salad I will make with all of the fresh veggies I have grown myself!

Whether you already have a green thumb or if you are more like me, the girl who likes getting flowers but has never planted one herself, a promotional product like the Leeds Seasons Garden Tool Tote seems like a great investment to help encourage employees or clients to go outside and be active. This bag is stacked with everything any gardener needs: a trowel, cultivator, gardening gloves, pruner, and weed picker. The various pockets on the bag can hold just about anything – packets of seeds, plant markers (you don’t want to think you’re growing watermelons when it’s actually a pepper plant!), and maybe even a Slimline MP3 Player so that you can sing to your plants. I heard that music helps them grow…but if your voice is as horrible as mine you may want to look into getting something like the Hi-Fi Portable Speaker.

If gardening isn’t your thing, you can still provide a great gift for clients that will allow them to experience the joy of growing a plant. With the Grow Cup, all your recipients have to do is water the pot, but they still get to see the flowers bloom.

Ashley
Account Coordinator

Posted by Admin in Seasonal Marketing Ideas, 1 comment
10
Jul
2009

Don’t Forget the Sanitizer!

This Wednesday my husband had the very unfortunate experience of an unexpected hospital stay. No worries. He’s fine now. But after 24 hours in a hospital bed (with me in a tiny, squeaky recliner next to him) he is very happy to be home!

I don’t know about you, but I never really associate the summer months with sickness. I’m accustomed to the constant allergy sneezing of everyone around me in the early spring months, and the chronic sniffles and coughs during the winter, yet I never really think about coming down with a bug during the summer. But trust me… It happens.

Keep your loved ones, employees, friends and clients happy, healthy and out of the hospital with antibacterial products. Hand sanitizers and wet wipes are great (and inexpensive) items to giveaway. Not only will the recipient use them, but they’ll also be shared with neighbors, co-workers and other acquaintances.

Now I know you can’t prevent all illnesses. Viruses are nasty little bugs, and you can’t avoid them all. But give those around you a great tool to help. Imprinted wipes and sanitizing sprays are great to use for your promotions. I know currently I probably have three tubes of hand sanitizer in my desk along with one in my purse. I’m not germophobic. But I’ll never pass up such a practical free giveaway!

Kim
Marketing Coordinator

Posted by Admin in Seasonal Marketing Ideas, 0 comments
09
Jul
2009

Leed’s Walnut Grove BBQ Set

The Leed’s Walnut Grove BBQ Set was one of our most popular summer giveaways, and grill sets remain a creative gift idea for your clients or employees. Grilling and tailgating for sporting events are timeless summertime activities, so customizing a BBQ Set with your company’s logo and brand information can maximize your exposure in and around the community.

The pair of tongs, grilling fork, and handy spatula included in this set were made from stainless steel and featured wooden handles to allow for a comfortable grip while manning the grill. The handles also remained cool to the touch, which was a useful option to the grill-master. These tools arrived in a durable, high quality canvas carrying case that doubled as an apron.

Utilize a BBQ Set as part of your next promotion or campaign! Make your brand a valuable part of your customers’ and colleagues’ summertime memories by purchasing phenomenal picnic items from Pinnacle Promotions.

Dana
Marketing Assistant

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07
Jul
2009

Let the Sun Shine In!

promotional lip balmI don’t know about you, but during the summer I sometimes find it hard to concentrate. Now I know we all work incredibly hard, but on occasion the beaming sun and hot summer air just calls to me!

If you suffer from this same condition, bring a little sunshine inside! Summer’s a fun time filled with vacations, holidays and family. Keep the mood light and bright in your office over these hot months.

Some of my favorite products for these sunshiny days are Goofy Group products. This fun product line includes bath and body products like lip balm and hand sanitizer, along with office-appropriate gifts like pens and notepads. Some of the pens and stress relievers even include sounds and messages.

Keep your promotions fresh and fun this summer. Brighten up your desk, home or purse with these goofy promos!

Kim
Marketing Coordinator

Posted by Admin in Seasonal Marketing Ideas, 0 comments
06
Jul
2009

Trips to the Water Cooler, Staring Off into Space, and Chewing on Pen Caps Just Not Cutting It Anymore?

sunshinecityHave no fear- Pinnacle Promotions may have just what you need to help your employees and/or customers observe National Anti-Boredom Month! Experts have proven that taking regular breaks during the workday can actually increase productivity. A little creativity never hurt anyone, and providing workers with mentally stimulating, fun office toys is a great way to enhance job satisfaction.

Custom imprinted cube puzzles are a throwback to the classic Rubik’s Cube, but manage to subtly incorporate your brand’s logo into the challenge. Designate a few minutes a day for employees to work on the puzzle. You can even consider rewarding the first person who is able to solve it- friendly competition enables coworkers to interact and can foster a sense of community within the office.

This Perplexia Master Pyramid is another desktop game that can keep recipients’ hands (and minds!) busy during moments of downtime. Brainteasers and mind games have an inherent stress-relief quality that is beneficial to hard-working professionals, and they may therefore view this gift as an escape from the pressures of everyday life. It is certain to spark discussion among office visitors.

Lastly, the Promotional Slide Puzzle is an inexpensive option to distribute at sponsored events or business meetings. It is an innovative item to integrate with a specific campaign or theme, as it features ample room on the front and back to accommodate your marketing message. The low price is an added bonus- you can’t afford NOT to purchase this popular promotional giveaway for your brand!

There is no reason for you to hear employees or clients complaining of boredom or burnout this month when so many exciting and unique Office Toys and Games are available to entertain them, while also advertising your business.

Dana
Marketing Assistant

Posted by Admin in Seasonal Marketing Ideas, 0 comments
01
Jul
2009

Want to Keep Up With the Joneses? How About the Browns or the Smiths?

July is Family Reunion Month! If your family has a gathering planned, outfit your kin in style with custom imprinted promotional products. Members of your family will stand out from other guests at hotels and venues if each of you wear or carry an item proudly displaying your family’s last name. Your uniform appearance will also look great when captured on camera! Custom giveaways are not only applicable to family reunions, as fun promotional products are certain to be a hit at high school, college, or workplace reunions. Consider investing in personalized t-shirts or tote bags– even the kids can join the fun with shirts available in youth sizes. Think of a catchy slogan or mascot to adorn your gear and start a tradition that you can continue years into the future.

If this post is inspiring you to throw together a last minute, impromptu reunion, do not fret! With our selection of products available on RocketShip 24-Hour Express Service™, your order can be ready in no time at all… And don’t let the size of your family or group limit your choice of products; our Low Minimums section has plenty of options for smaller get-togethers .

At your reunion this month, don’t just keep up with the Joneses- use trendy promotional products to show them that your group has exceptional style and pizazz!

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26
Jun
2009

A Special Holiday for Your Pearly Whites…

Concept Bright ToothbrushOn June 26, 1498, the earliest known toothbrush came into existence. It was invented in China, and was initially made from stiff, coarse hog hair affixed to bone or bamboo handles. In 1938, Dupont de Nemours invented the first toothbrushes to feature nylon bristles.

Good oral hygiene is highly valued in today’s world. As a whole, American society strives for brighter, whiter, and straighter teeth to try and emulate the star-quality smiles flashed by celebrities on the red carpet. Toothbrushes are the first item many of us reach for in the morning and the last thing we touch before going to bed, so custom imprinted toothbrushes are certain to impact the lives of your clients or employees.

Dentists, of course, often employ promotional toothbrushes as giveaways, but there are plenty of other professions that, using a creative approach, can effectively integrate dental hygiene products into their marketing mix. Any industry that requires extensive traveling, such as Consulting, should consider distributing practical items like travel toothbrushes or floss dispensers to employees or customers to increase your brand awareness.

In honor of this important day in history (and its implications for your teeth!), be extra precise with your brushing and flossing this weekend!

Posted by Admin in Seasonal Marketing Ideas, 0 comments
25
Jun
2009

Show Your Spirit!

Lorena CupcakeSo as I’m sure you all know, next Saturday is Independence Day!  If you’re like me and love a good cookout and fireworks display, the 4th is one of the best days of the year. What better time to spend with family and friends while sporting your red, white and blue? I know I’ll be out on the lake, kicking back with a cool drink in my red, white and blue Koozie!

This year make your Independence Day celebration a success with great (and necessary!) imprinted apparel and products.  Sit in style with a collapsible, folding insulated cooler logo chair and don’t forget your cooler- where else will you store your fried chicken, sweet tea and apple pie?!

So have fun, relax and enjoy the fireworks! And after all the fun and festivities of the day are over, don’t forget to take a minute to reflect on this important day.

Happy Fourth Everyone!

Kim
Marketing Coordinator

Posted by Admin in Seasonal Marketing Ideas, 0 comments