Selecting the right custom jacket for your company event is an important step in showcasing your brand’s personality. Whether you’re planning an outdoor adventure, a corporate retreat, or a fun trade show, the right jacket can unify your team and leave a lasting impression.
With so many options to choose from, how can you truly pick the right jacket for your company event?
Let’s break down how to pick customizable jackets for your next company event.
The Importance of Custom Jackets at Company Events
Imagine walking into a company event where everyone is wearing logoed jackets that instantly make the team feel connected. Jackets like this create cohesion, build a sense of belonging, and serve as a constant reminder of your brand.
Boost Team Spirit
Matching jackets instantly create a unified team atmosphere. When everyone is dressed in the same company jacket, it reinforces the idea that they’re all working together toward a shared goal. It’s a simple but highly effective way to create a sense of camaraderie, encouraging collaboration and boosting morale throughout your event.
Brand Visibility
Whether you’re at a conference, retreat, or trade show, custom company jackets with your logo make each team member a walking advertisement. Every interaction with attendees becomes an opportunity to raise brand awareness. The more exposure your logo gets, the greater the chance your company will be remembered by potential clients or partners.
Practicality Meets Style
Jackets provide both comfort and style, helping your team stay warm or protected from the elements without sacrificing a polished look. Practical features such as water resistance, windproofing, and warmth ensure your team stays comfortable. Meanwhile, the professional design of your jacket ensures your team looks sharp and put together.
Factors to Consider When Choosing Jackets
Not all jackets are created the same. Choosing the right one for your event requires balancing style, comfort, and functionality.
Weather-Appropriate
The weather at your event plays a huge role in determining the type of jacket you need. For colder events, insulated jackets with wind and rain protection are essential. Warmer weather calls for lightweight jackets or windbreakers. Consider the weather conditions to make sure your team stays comfortable and protected throughout the event.
Fit and Style
Selecting the right fit is essential for ensuring comfort and confidence. Fitted jackets can create a more polished, professional look, while looser designs may be preferred for comfort. Decide whether your event calls for a formal or casual look, then choose between windbreakers, softshell jackets, or other styles that reflect your brand’s tone.
Durability
When investing in customized jackets, durability is key. High-quality materials ensure your jackets can withstand daily wear and tear, so they last beyond a single event. Durable jackets stay in circulation longer, continuing to represent your brand at future events and reinforcing the value of your investment in custom apparel.
Customization Options to Match Your Brand
Customization allows you to make your brand stand out. There are plenty of ways to create unique jackets that match your company’s identity.
Embroidery vs. Screen Printing
Both embroidery and screen printing have their advantages, and the choice depends on the look you want to achieve. Embroidery provides a more classic, long-lasting design with a refined finish, while screen printing offers vibrant, bold colors that can make a bigger statement. Choose based on your event’s tone and branding goals.
Color Schemes
Sticking to your brand’s color palette ensures your jackets maintain brand consistency. However, don’t shy away from bold colors that can grab attention. Eye-catching colors that contrast with your logo can create striking designs that stand out in a crowd, especially at busy events where you want to attract attention.
Placement of Logos
Logo placement is an important detail that can impact how your brand is perceived. A logo on the chest provides a professional, front-facing look, while a sleeve or back placement can be more subtle. Think about the message you want to convey and choose logo placement accordingly for maximum effect.
Integrating Jackets into Event Themes
Matching your jackets to the theme of your event enhances the overall experience and makes everything feel more cohesive.
Outdoor Adventure
If your event includes outdoor activities, opt for jackets that can handle a variety of weather conditions. Weatherproof jackets, such as those with water resistance or breathable fabrics, are essential for keeping your team comfortable and dry. Durable and functional, these jackets ensure your team is prepared for anything the outdoors throws their way.
Corporate Retreats
For a more relaxed corporate event, softshell or fleece jackets provide the right mix of comfort and professionalism. These jackets are perfect for casual outings or fireside chats, offering warmth without feeling too formal. Their lightweight design keeps your team comfortable while still maintaining a cohesive and polished look throughout your retreat.
Trade Shows
At trade shows, visibility is key. Choosing jackets with bold logos and vibrant colors ensures your team will stand out from the competition. These jackets not only attract attention but also serve as conversation starters, making them an ideal choice for trade shows where building connections and sparking interest is a top priority.
Pinnacle’s Top 5 Jacket Picks for Your Next Event
Here are five must-have jackets to elevate your next company event.
- Port Authority® Core Softshell Jacket
This jacket provides warmth without added bulk, making it perfect for outdoor events where flexibility and comfort are key. Its sleek design ensures your team stays comfortable in various weather conditions, all while maintaining a polished, professional look that reflects your company’s branding.
- Eddie Bauer® Full Zip Fleece Jacket
Combining comfort with a casual, polished style, fleece zip-ups are ideal for relaxed corporate events or even day-to-day office wear. These jackets are lightweight and cozy, making them perfect for layering. They offer versatility and make for a great branded giveaway that your employees will love.
- Nautica® Stillwater Windbreaker Jacket
For events where unpredictable weather is a concern, a lightweight windbreaker offers protection from wind and rain without the heaviness of a bulkier jacket. These jackets are great for spring or fall events, offering just enough protection while allowing your team to stay active and comfortable.
- Brooks Brothers® Quilted Jacket
If your event is held during colder months, a quilted insulated jacket is the way to go. These jackets provide excellent warmth and comfort, making them perfect for winter events. They offer a refined, professional look while ensuring that your team stays cozy even in the coldest conditions.
- Sport-Tek PosiCharge® Tri-Blend Wicking Fleece Full-Zip Hooded Jacket
For the more active team members, performance hooded jackets are the ideal choice. They offer mobility and protection from the elements, making them perfect for outdoor adventures or events that require a lot of movement. These jackets balance functionality and style, keeping your team looking sharp and feeling comfortable.
Bringing It All Together with Custom Jackets
Company jackets are a great way to unify your team and promote your brand at any event. The right jacket can create a sense of togetherness while showcasing your company’s professionalism. Whether you’re gearing up for an outdoor retreat or a trade show, custom jackets with logo keep your brand visible and your team comfortable.
Ready to start planning?
At Pinnacle Promotions, we’re here to help you find the perfect custom jacket for your next event. Whether you’re looking for logoed jackets or fully customized designs, our expert team is ready to assist you every step of the way.
Have questions or want to see samples?
Call us today at 888.489.5486, and let’s get started on creating your perfect team jackets!
