It’s that time of the year again, when kids and young adults grudgingly put away their bathing suits at the end of summer vacation and gear up for going back to school.
As they head back to hit the books, not only should the students be prepared with adequate school supplies, but so should the schools. Students, teachers, parents, and school administration all really do take pride in their school.
Custom school swag is a positive way to spark a sense of school spirit, assist students with their daily study needs, and even lend a helping hand with school special events or fundraisers.
While with businesses, their goal in using promotional products is generally to generate sales and leads, educational institutions use promotional products primarily to shape their brand image.
It’s a great way for a school to cost effectively promote the school. There are some broad categories of promotional products that schools of all sizes can take advantage of in developing their brands.
Homework Helpers:
For a student to succeed, having the right supplies makes all the difference. When a student can be organized, studying can be a little more peaceful. These sorts of promotional products can be offered to students at a reasonable price, perhaps at the school store. For example, one of the most essential items for studying is having excellent lighting. This bendable book light that easily clips onto a book is perfect for late night studying or reading, as it has an extra bright white LED light, and conveniently has a battery included. With your school or institution’s logo proudly printed on the base, students can take pride in their school and its commitment to student success. Another great option to consider adding to your collection of custom school supplies is the New Wave Pocket Buddy Notebook, equipped with inner and outer pockets, 70 lined sheets, and a matching translucent ballpoint pen. Promotional swag like pens, notepads, and pencil cases will make organization, and brand building a breeze.
School Spirit
Showing school spirit is part of a complete school or college experience. There couldn’t be a more fitting way to help students and faculty do that than with promotional spirit swag. Great for sporting events, a product like a personalized rally towel could really get a crowd going, and puts the spotlight on the school branding. Students and faculty will be reminded of whom they represent time and time again, and will be excited to share that message with others. That also goes for the Spirit Fingers with Tcal Imprint, which are gloves with mini pom-poms sewn into every finger to give you ten times the cheering power.
School Fundraisers/Events
From campus clubs to choirs and athletic teams, there comes a time when a little fundraising may be in order. Instead of boring potential donors with standard sales merchandise like magazine subscriptions or bake sales, provide them with useful and unique branded swag. Offering something like a cool and handy Waterproof Smartphone Pouch or a Copper Vacuum Insulated Bottle will capture audience attention and show some brand personality, hence making the right impression.
In the educational realm, custom promotional swag is a simple way to establish a school’s brand and personality, and consequently raise awareness for the institution, or even for a specific department within it. These products are beneficial to students and staff alike, and they are simple, cost-effective means of marketing.
Happy back to school!
