Gifts

Over the Thanksgiving break, not only was my belly full of turkey, but I also decided to dive into something slightly sweeter. Chocolate. I cannot tell you how much I love the stuff. White, Dark, Milk, Milk with Peanut Butter… you name it and I’ll steal it from you! Over the past year I’ve spent working at Pinnacle, I have seen my coworkers’ eyes light up numerous times at the sight of free chocolate. One office favorite in particular is the chocolate covered cookie, which combines a piece of decadent chocolate with the satisfying crunch of a cookie. This rich snack is perfect for making your clients happy, not to mention its prominent advertisement of your logo. I can assure you that any box presented to our office containing these delicious treats is empty by lunchtime.

I tell my customers constantly to buy something that you know clients or employees will use frequently. Whether that purchase is comprised of clocks, stress balls or promotional pens, if end users can find lots of practical applications for the product, they will remember your company. However, sometimes a single application is able to effectively fulfill your marketing objectives- I don’t have to tell you my personal favorite gift option is anything edible. Devouring the item provides immediate satisfaction that leaves a lasting impression by appealing to my taste buds. For target audiences with sweet teeth, such as myself, chocolate goodies that disappear in a few bites may be more memorable than something I would otherwise use everyday. It’s chocolate that sometimes gives me the sugary boost to stay motivated during a long day at work and I keep stock in case it’s been an unusually stressful day. Make your customers’ bellies happy and your business may benefit as a result.

Courtney
Account Manager

I adore October. Yes, I like that the leaves begin to change and the temperature drops, but mostly I love October because it is National Dessert Month. And while I have never become a cooking aficionado, I have loved desserts since I was two and lived across the street from a TCBY. Although I couldn’t even pronounce the word “yogurt,” my noises and hand gestures were enough to communicate my nightly need for the tasty treat, and the unsightly yogurt stains on all my clothes proved my dedication. I still love yogurt and devote a lot (perhaps too much) of my spare time to trying the latest soft-serve stores, but I have also grown to love baking and all other forms of dessert.

Aside from being delicious, dessert is great because it brings people together. How many memories involve sharing pumpkin pie with family on Thanksgiving or indulging in giant ice cream sundaes at childhood slumber parties? And, dessert plays a major role in popular culture from its presence in songs and movies to the old maxim “life’s uncertain, eat dessert first!”

That’s why promotional kitchen utensils, including ice cream scoopers and measuring cups, are ideal ways to incorporate your brand into everyday use. Because one thing is for certain: in today’s media-cluttered world, becoming a valued part of any home provides great exposure for your company.

And, in case this blog posting has made you hungry for more than just tips on how to effectively utilize promotional products, here’s a recipe for my fall favorite- zucchini bread:

3 eggs
1 cup vegetable oil
2 cups white sugar
2 cups grated zucchini
2 teaspoons vanilla extract
3 cups all-purpose flour
3 teaspoons ground cinnamon
1 teaspoon baking soda
1/4 teaspoon baking powder
1 teaspoon salt

1. Preheat oven to 325 degrees F. Grease and flour two 8×4 inch loaf pans.
2. In a large bowl, beat eggs until light and frothy. Mix in oil and sugar. Stir in zucchini and vanilla. Combine flour, cinnamon, soda, baking powder, salt and nuts; stir into the egg mixture. Divide batter into prepared pans.
3. Bake for 60 to 70 minutes, or until done.

Enjoy!

Sarah
Creative Writing Intern