new promotional products

5 Signs It’s Time for New Promo

5 Signs It’s Time for New Promo

We know you’re gearing up to hustle hard this year, spreading the word about your awesome brand. But as you dig out the old promo from storage, it may not have occurred to you that those old fidget spinners are definitely out-of-date. 

The thing is the promotional products that once rocked the scene could use a little refresh. How do you know when it’s time to shake things up? Well, grab your favorite mug (branded, of course), kick back, and let’s chat about the five telltale signs that scream, “It’s time for new promo!”

#1 Your Swag is So Last Season

Picture this – your company is handing out promotional products at an event, and someone walks up, squints at your swag, and mutters, “I got this  last year.” Yikes! If your promotional items are giving off a retro vibe unintentionally, it might be time to hit refresh. 

Staying on trend not only makes your brand look current and cool but also ensures that your promotional products won’t end up collecting dust in the back of someone’s closet. Keep an eye on the latest trends in colors, materials, and designs to keep your promo game strong.

How to keep an eye on the latest trends: 

  • Stay on top of Social Media Trends: A lot of the products promoted on TikTok and Instagram have bulk customizable options for companies or have dupes that are similar in style.
  • Check Out Your Competition: Keep a close eye on your competitors’ promotional campaigns. Analyze the types of products they’re using, the colors, and the overall design aesthetic. 
  • Collaborate with Promotional Professionals: Consider partnering with a creative promotional team that can provide valuable insights and help you create promotional products that are not only trendy but also align with your brand.

#2 The Buzz is MIA

Remember when your branded flash drives were the talk of the town, and people were lining up just to get one? If that buzz has dwindled to a faint whisper, it’s a sure sign that your promotional products need a revival. 

It’s all about creating excitement and generating that ‘gotta-have-it’ vibe. Think about what’s trending or what people are genuinely excited about, and incorporate that into your promotional items. Whether it’s eco-friendly materials, tech gadgets, or quirky accessories, give the people what they want – and watch the buzz return!

3 trending products we love:

#3 Your Competitors are Outshining You

Competition is fierce out there. And your promotional products should be the secret weapon that sets you apart. If you notice your competitors are handing out swag that’s stealing the spotlight (Hint: Stanley Quenchers) it’s time to step up your game. 

Analyze what they’re doing right, then take it up a notch. Whether it’s a fresh design, higher-quality materials, or more useful items, make sure your promotional products leave a lasting impression that makes your competitors green with envy.

#4 Your Brand Identity Got a Makeover

Brands evolve, and sometimes that means a shiny new logo or a fresh color palette. If your brand has recently undergone a makeover, it’s crucial to update your promotional products to match. Consistency is key in building brand awareness, so make sure your swag aligns with your new look and feel. 

Imagine handing out promotional items that clash with your brand’s updated aesthetic – talk about a fashion faux pas! Ensure that your promotional products seamlessly integrate with your current brand identity for a polished and cohesive image.

#5 You’ve Got a New Audience in Town

As your business grows and evolves, so does your target audience. If you’ve expanded your reach or shifted your focus to a different demographic, your promotional products should reflect that change. 

What appeals to one audience, like B2C customers, might not resonate with another, so it’s essential to tailor your swag to the preferences and interests of your current audience. Understanding your demographic is key to choosing promotional products that catch their attention and make a big impact.

Pinnacle Promotions: Your Ultimate Swag Sidekick 

Promo products are like the unsung heroes of brand marketing – they’re out there in the streets, doing the heavy lifting to boost your brand’s visibility. But much like superheroes, they too need an occasional upgrade to stay fresh and relevant in the ever-evolving landscape of marketing. 

Keep it fresh, exciting, and most importantly, aligned with your brand identity. Your swag should be a reflection of the awesome company you are, so go ahead, and give your promotional products the makeover they deserve.

And speaking of making a statement with your swag, why not partner with Pinnacle Promotions? Our team is passionate about staying on top of the latest trends in colors, materials, and designs, ensuring your promotional products are always ahead of the curve. 
Let us help you elevate your brand with innovative and eye-catching merchandise. Visit our website or call us today at 877.300.2007 to discuss how we can take your promo game to the next level. Your brand deserves to shine, and we’re here to make it happen!

Posted by Chrissy Petrone in Brand Identity and Corporate Logos, Marketing Ideas, 0 comments
Say Hello to Branded UNTUCKit Shirts

Say Hello to Branded UNTUCKit Shirts

Add Your Unique Logo to UNTUCKit Products

Nothing is quite as frustrating as wanting to feel good and look good in professional clothing. Thankfully there is a solution for looking stylish while feeling comfortable and casual. 

UNTUCKit is a brand of shirts made just for that — to be untucked without trailing shirt tails flailing in the wind. The shirts are created for comfort and style, with a large selection for men of all shapes and sizes. 

The UNTUCKit Story

In 2010, UNTUCKIT founder Chris Riccobon created a shirt that was professional, stylish and could be untucked without the added bagginess of the everyday collared shirt. In 2011, Aaron Sanandres, his classmate from Columbia University, joined him to help develop this idea into a stand-alone business. In 2015, UNTUCKit opened its first store in SOHO, New York. Today, UNTUCKit runs 80+ stores in North America. 

They have expanded beyond the collared shirt to incorporate polos, tees, sweaters and other men’s attire. UNTUCKit also carries women’s professional shirts and casual dresses for comfort and 

UNTUCKit the Way Your Want It

UNTUCKit has been changing the game of professional comfort for over ten years. Are you ready for your brand to truly stand out?  Adding your company logo is the distinguished look you need to make the right impression. See all of our UNTUCKit apparel options and find your next fit today! 

Corporate Branded UNTUCKit Shirts 

At Pinnacle Promotions, we help you unify your brand with stylish, comfortable apparel options. Whether it’s for your team or your customers, your company will make the right impression with UNTUCKit logo shirts. Here are a few of our favorite options:

UNTUCKit Men’s Las Cases Special Wrinkle-Free Long Sleeve Shirt allows for comfort and versatility. The wrinkle-free cotton is super soft, making it the go-to shirt for professional business trips or a day full of meetings.

Need a comfortable summer look for your team? UNTUCKit Men’s Classic Coufran Short Sleeve Shirt offers relaxed and wrinkle-free wear with short sleeves to help beat the summer heat.

The UNTUCKit Women’s Bella Long Sleeve Shirt is the perfect fit with slimming darts and stretchy cotton fabric for women of all shapes and sizes. It also has the added benefit of Perfect Placement Buttons, ensuring your shirt always stays closed with no gaps.

Let us create your branded apparel the way you envisioned it. Contact us today at 877.300.2007 for a free virtual proof with your logo on any UNTUCKit shirt!

Posted by Chrissy Petrone in Cool Promotional Products We Love, 0 comments

Trending Now: Trend #2 New Sophistication

One of the major tones in promotional products for 2013 revolved around a refined, classic and streamlined style. A generous sampling of both apparel and hardgoods were blessed with chic design. When I mention the buzzwords “New Sophistication,” I envision the colors black, platinum and gold. I think of old Hollywood glamour- Rita Hayworth, Lauren Bacall and Elizabeth Taylor. “New Sophistication” also lends itself to the handsome sensibilities of Clark Gable and Paul Newman.

How does the trend carry over to promotional products? Think chrome finished writing implements, sleek black tablet cases, rhinestone accented sunglasses, brushed silver desk accessories or a tastefully blinged out tumbler. The looks are polished and professional- leaving a perfect impression to the end user.

Here are a few of the products that define “New Sophistication” to me.

Rutherford Blazer. Available in black and navy.

20 oz. Spirit Ice Tumbler with straw.

Ogio Pearl Polo

Callaway Chamberlain Ballpoint Pen

Brookstone Women’s Amenity Case

Palmdale Polarized Sunglasses

Check our pinboard on this trending topic too. If you would like more info on this 2013 trend, please give us a call!

 

I hope the products above inspire you.

-Megan
Merchandising Manager

Posted by Admin, 0 comments

PPAI Expo Preview!

Five members of the Pinnacle team headed to Las Vegas on Tuesday to attend the PPAI Expo.  It’s one of the largest promotional product tradeshows, with tons of vendors showing off their new 2013 products.  Megan and Heather will be back next week to blog about what they saw, but I thought I’d give you a little preview of some cool new stuff that will be making its way to our website shortly.

PPAI Expo

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Posted by Lee in Cool Promotional Products We Love, 0 comments

Product Pick of the Week: 2 Piece Kitchen Scale

Well this is it readers. The last blog post of 2011. I have to admit, I’m ready for the New Year and one of the most exciting things that January brings in the promotional products world:  a whole new fresh crop of products.

I’ve already been seeing some fun new gadgets and cannot wait to get them on our site. Please check back soon. I’ll be sure to post lots of fun new items and hope to trigger some creative marketing ideas for next year.

Well with that said, my first pick for 2012 (and last for 2011) is this super cute 2 Piece Kitchen Scale.

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Posted by Admin in Cool Promotional Products We Love, 0 comments

Branded Houses: Unique Promotional Products Coming Soon to a Neighborhood Near You

Mobile advertising company Adzookie recently announced that it is looking for homeowners who will allow the exterior of their houses to be branded in exchange for a monthly mortgage payment. The company received an overwhelming response: thousands of people are apparently ready and willing to live inside of unique promotional products in exchange for a little dough.

Adzookie’s recently-launched mobile advertising platform has gained momentum lately, and this publicity stunt is its boldest move yet as it takes on larger ad networks such as Google’s AdMob and Apple’s iAd network – though neither of these seem to have thought to market their services through the use of unique promotional products like Adzookie.

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Posted by Admin in Marketing Ideas, 0 comments