Make the right impression™ Tips
Pinnacle Promotions is dedicated to helping you Make the right impression.™ We are providing helpful tips, expert advice and quality product recommendations to make you look good.
promotional items
What does every cubicle need?
What does every cubicle need? When we posed that question to our team, we got some varied answers. Here are some of our top picks:
Ball chair: We were surprised to see how many people thought this belonged in every cubicle.
Sock Monkey: We thought to ourselves, “Sure, a playful toy.” Nope. People mentioned Sock Monkey by name. Is that a thing that we just aren’t aware of?
Stress Ball: Everyone needs one of these in their cube for the coworker who won’t read the entire email.
Dual-Monitor arm: Who uses just one monitor these days?
Favorite Coffee Mug: Duh.
Tech Toys: Our Social Media Manager is addicted to the Gwee™ Button touchscreen cleaning device.
Mouse Pad: Most agreed that a wrist-rest on the mouse pad is a necessity.
Phone rest: That way we can see each song change or text from our mom. This stand comes with a stylus pen!
We’ve made a Pinterest Board with some of our favorites. What would you add to this list?
Pinnacle Promotions Named Best Places to Work by Counselor Magazine
February 6, 2014 – Atlanta, GA – Pinnacle Promotions, a leading distributor of promotional products and corporate apparel to some of the world’s most recognized brands, was recently named a Best Places to Work by Counselor Magazine, a publication of the Advertising Specialty Institute. This is the fourth year in a row that Pinnacle Promotions has received this award.
“It‘s an honor to be recognized for the culture that we’ve built here at Pinnacle,” said Mitch Weintraub, CEO of Pinnacle Promotions. “We’ve always felt that by hiring the best people that fit our corporate culture, empowering them to make decisions and giving them all the tools necessary to do their job that it will always lead to a higher level of job satisfaction and ultimately translate into outstanding customer service.”
Counselor Magazine partners with a third-party research firm, Quantum Workplace, to conduct the Best Places to Work evaluation in more than 40 major cities across the United States and among over 22,000 promotional product distributors. The companies are judged in 10 areas, from satisfaction to trust to team effectiveness. Pinnacle Promotions scored among the top 1% in all the measures.
“From the very beginning, my brother and I wanted to create an environment where our people walked through the front door and felt like they were having fun spending time with their close friends rather than just going to work,” said Weintraub. “That was 20 years ago and this type of recognition tells us we’ve been doing something right.”
It is this vision that has propelled Pinnacle Promotions into one of the largest distributors in the industry. By investing in its people, technology and key suppliers, Pinnacle has consistently outperformed its peers and been the distributor to watch. This year marks Pinnacle’s 20th anniversary, which will be celebrated by a year-long celebration and a move into their brand new office space and state of the art showroom.
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Pinnacle Promotions is a promotional marketing agency with expertise in design, sourcing, and production of branded merchandise and corporate apparel. Since 1994, we have helped some of the world’s most recognized brands and institutions Make the right impression™ by selecting quality promotional products that are flawlessly customized and delivered faster than ever thought possible. The company’s agency approach to promotional marketing makes our clients jobs easier and provides them with an unprecedented array of exclusive services. Our dedicated Account Teams and cutting-edge technology allows us to consistently deliver services with quality, speed and reliability that is unmatched in the industry. Please find us at https://www.pinnaclepromotions.com, call 800.351.4226 or follow us at facebook.com/pinnaclepromotions for additional information.
It’s Not Just Orchid, it’s Radiant Orchid: Pantone 2014 Color of the Year
If you work as a graphic designer or with graphic designers in any capacity, no doubt you are familiar with the Pantone Matching System, which is the standard color matching system across pretty much all industries.
Each year, Pantone chooses a “Color of the Year.” The color is decided upon at a secret Pantone meeting held in a European capital each year. The color is reportedly chosen in conjunction with many of the cultural influences that Pantone believes are relevant in our present lives. The color is meant to capture the spirit of the year.
Pantone’s Color of the Year for 2014 is Radiant Orchid.
Last year’s color was green. Lots of things are green. Not all that many things are “radiant orchid.” Our team worked very hard to find promotional or customized marketing products around the office that are orchid. We found these two things that are close.
To help our designers, idea-makers and customers get into the color of the year we created a Pinterest board.
What promotional items do you think will look best in radiant orchid?
Promotional Product Hacks to Save Your Trade Show
We know how difficult it is to plan, prepare, and execute a trade show and that you’re looking for tips and tricks to make it easier. Storage is in short supply at trade shows. So, how can you make the most of it? We suggest doubling up the uses of your promotional items so that you don’t have to remember quite so many things. Some people call these hacks. We call them “imaginative repurposing.”
1. Silicone wristbands make handy rubber bands when you’re overwhelmed with loose pens or pencils and short on bundling methods.
Not only are these handy customized wristbands going to be utilized over and over by tradeshow attendees (because you just gave them a new idea) but will also allow you to be organized at the same time.
2. Reduce the number of office supplies that you need to take by leveraging your promotional items for your booth staff.
These will be handy for your staff to jot down notes to hand to attendees. Branding and personal contact reminder all rolled up in one.
3. Got a tablet or iPad to display but can’t get a new case or stand?
Order the Windsor Reflections Promotional Jotter and use it to double as a display stand.
4. Cups are a great tradeshow promotional item because they are likely to be used again; they have a long “shelf life.” However, cups use up a lot of space, but really most of it is just air.
So, how do you take advantage of this? If you will be shipping your giveaway cups, use the cups for storage or stuff them full with other essentials that need to go to your trade show. This will reduce the number of boxes that you would need to ship and reduces clutter at the actual booth. In addition, many booths will use music to create the ambiance within the booth. Think you need to take along extra speakers to be heard? Think again. If playing music from your phone, place your phone’s speaker inside one of those snazzy promotional cups to amplify the sound.
5. Traveling with fragile tradeshow items and need cushioning to pack your valuables in? Have you ever thought of using a 1/4’ mouse pad, imprinted with your logo to cushion your precious delivery?
Mouse pads come in all shapes, sizes, and thicknesses and can be used not only to ensure your mouse works correctly, but can be used to take up extra space in the box and absorb any shock that your shipping boxes may incur.
So, when you get ready to pack up your trade show tables, displays, and promotional items, recall these tips to save space, time, energy, and keep you organized. Well, at least make you look smart by knowing the hacks.
Got any good hacks of your own? Let us know!
Trade Show season is coming!
Tradeshow season is coming!
When the holidays come to a close, most businesses can count on one thing: the start of tradeshow season. January brings with it some of the largest and innovative tradeshows of the year. Starting with CES and PPAI in Las Vegas and rolling into car shows, boat shows, and wedding shows that will eventually dominate the spring. There are almost 1,000 tradeshows in January alone across the United States.
Ido Leffler recently wrote a stellar blog post on tradeshows, “How to Dominate Any Tradeshow, and Why Even Solo Entrepreneurs Should Try.” Leffler focuses on two main points:
…People want two things:
• They want to be entertained.
• They want free stuff.
Leffler explains that you can entertain people in a number of ways. First, by exhibiting a creative booth space. Something more than just a folding table. And then, it is imperative that you give people your time.
As for the free stuff, Leffler states that this is “Manifesto Rule Numero Uno.”
“Turn the convention hall into a walking billboard about you and your brand. Conventioneers love tote bags. Why? Because there are tons and tons of free stuff to be had, and after about two hours they are going to need something to carry the swag in. We always order thousands of great tote bags. No cheap paper or thin cotton for us. Our bags are big, bright, and unique, and by day two we try to make sure that every single person in the hall is carrying one. Be shameless and be fun. Slap your logo on the bag, add some bright colors, and make sure that people instinctively smile when they see it. Have tons of product to give away at the booth, and give it away freely. Don’t be one of those guys withholding the good stuff for the “big guys.” Instead, be the guy with the product that everyone is using and talking about. Freely distributing swag (even if it costs you) is in your best interests; you want those walking adverts wandering the convention.”
Last year, promotional reusable bags and customized cinch bags were top-sellers for Pinnacle Promotions. They are great surfaces for your corporate logo, and you can guarantee that all the other items that people collect at the tradeshow will then be stuffed inside YOUR bag. As Leffler states, they are going to need a place to keep all the other swag!
Humor is another way to get people to remember your name. The Learning Revolution, by Gordon Dryden and Dr. Jeannette Vos explains that one of the keys to memory is emotion. Make them laugh, make them smile, and they will remember you. The blah blah blah is always popular for every type of tradeshow because it makes people smile, and could possibly help to spark a conversation.
This is a stress ball AND a device holder!
Are you headed to a tradeshow this January? What’s the best promo item you ever received at a tradeshow?
The best gift I ever received was…
The best gift I ever received was…
Pinnacle Promotions is hosting a contest to give away our top picks for Holiday Thank You Gifts. I am ineligible to enter.
However, I still want to have the chance to tell everyone about the best present I ever received.
I am a life-long Houston Oiler fan, who has converted into a Houston Texans fan. Three years ago, my husband gave me tickets to the Houston Texans vs. Tennessee Titans football game in Nashville, only a few hours from where I live. I had never before been to an Oilers or Texans football game, home or away.
My husband purchased amazing seats to the December game. He booked a beautiful hotel in the heart of Nashville. Who just happened to be staying at the hotel? Why, the Houston Texans team, staff and flight crew were all staying at the hotel. By chance, we became fast friends with the flight crew before we even knew who they were. That friendship led to player introductions, too-numerous-to-count photos, sideline passes and life-long friendships.
While Pinnacle Promotions is not giving away tickets to the Texans-Titans football game, we are giving away a fabulous gift pack of items from our top picks of promotional, customized Thank You Gifts for end of the year giving.
What is the best gift you ever received?
“That’s a Tier 2 problem.” Ummmm…what?
“That’s a Tier 2 problem.” Ummmm…what?
My laptop was not working. I had no idea what was wrong with it. So, I took my computer to a store that sells that computer, and that computer only. Upon further inspection, the technician kindly let me know that I have a “Tier 2” problem. I asked, “What is a Tier 2 problem?” He answered, “About $250.” Ummmm…what?
Many industries have their own terms that are proprietary to the market or industry. The promotional products industry is no different. We have assembled a few of our favorite terms here that some customers may know, but these terms might not necessarily be household names. Not only will we define them for you, but we’ll do it in less than #sixwords!
Four-color process: Your full-color-logo on something
Stock the closet: Your corporate stash of promo items
Setup charge: Charge to setup the imprinting machine
Imprint: Your logo or design for production
Vector: Points and lines that make shapes
Raster: Squares of pixels that make shapes
Pad print: Stamp your imprint on your item
Deboss: Elegant concave imprint on squishable item
Digitizing: Embroidered image becomes digital sewing file
PMS Color: Color number matching your brand guidelines (PMS LINK)
Run Charge: Charge per color for color printing
Flash Charge: White base for dark printing wearables
Any other terms you want us to explain in #sixwords? We’re here for you! Check out our FAQs for more information.
Are You a Promo Hoarder?
According to the European Promotional Products Association, a whopping 91% of consumers keep a promotional product in their kitchen. This was surprising to me, until I realized that the EPPA was talking about me. Not only do I do this, but also I might be a promotional product hoarder.
The best burger place in the Dallas-Fort Worth area is called Scotty P’s. There are six locations. The menu items are the same at each location, but are named specific to that location. For example, the BBQ burger is called the Watson Burger at the Allen location, and the Warren Burger at the Frisco location based on prominent members of those communities.
It’s not just the food that draws you to Scotty P’s. For years, they gave a plastic cup with each drink purchase. There was no upsell attached to the cup. You bought a drink; you got a cup with their logo imprinted on it. As loyal customers, we have more than one Scotty P’s cup. The Pink cup during October was especially sought after. Some restaurants maintain arrangements with their drink brand to provide promotional cups. These cups are usually co-branded with the restaurant logo and the drink brand logo. The Scotty P’s cups are just branded with their corporate logo.
Inspired by the EPPA statistics, I decided to take a look around the kitchen. After further review, I decided I might be a promo hoarder. I own more than 30+ Scotty P’s cups. And, I don’t even live in Texas any longer.
Are you one of the 55% of people who keep a promotional product in your bedroom? Are you one of the 25% of people who use a promotional pen in the home or office? Tell us: Are you a promotional products hoarder?
Top 10 Uniforms as Halloween Costumes
We here at Pinnacle Promotions are in the branding business. We sell promotional items with your logo on them, branded marketing materials, and corporate gear and uniforms. So, when it comes to Halloween we can’t help but look at it through our “business” glasses. We have polled our team and developed the definitive “Top 10 Uniforms as Halloween Costumes” list. See if you agree!
10. Police Officer – Regular or S.W.A.T style.
9. Doctor – Regular or Zombified.
8. Nurse – Regular or Sultry.
7. Football player – Extra points for the consistent team branding throughout.
6. Football referee – Last year’s referee uniforms were made extra-special by the addition of black glasses and Hoover canes to represent the blind referee take on the replacement refs used by the NFL during the 2012 strike. The Immaculate Deception still ranks as the #1 Blown Call by a Ref (Replacement Ref) in the history of the NFL.
5. Sons of Anarchy patched-jacket – You want to be in the club, you gotta wear the cut. Is there a better-branded show on TV right now? Everything on that show has a SOA logo on it!
4. Harry Potter school uniform – We particularly love the Hogwarts logo on the chest.
3. Super Mario Brothers – Always a party favorite and branded with the classic “M.”
2. NASCAR Driver – This ranks pretty high because the excessive branding on NASCAR driver uniforms just speaks to us!
And the #1 “Uniform as Halloween Costume” is…(drumroll please)
1. Superman – Is there better branding in Halloween costumes than the simple, chest-sized “S” on Clark Kent’s uniform for his “other” job?!?!?! “This is a job for Superman!”
Tell us, did we miss anything? What is your favorite uniform as Halloween costume?
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