promotional toys

The Importance of Toys

The Importance of Toys

The average workplace desk has 2.3 toys. Of the desks surveyed, the most popular office toy: The branded Rubik’s cube.

Toys are fun! Toys make you laugh! Toys can make you feel like a kid again! Toys can turn a difficult workday into a positive and even productive day! Putting your logo on a toy can create an instant connection between you and happiness for your audience. Here is a list of some of the logo’d toys we saw in our survey and fun ways to use them.

1.
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Our clients created this super-fun video for their branded Popper.
We. Can’t. Stop. Watching.

2.
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The branded Yo-Yo is part brander’s dream and part classic childhood toy. Put your logo on this Yo-Yo and take the dog for a walk.

3.

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Born in 1981, Rubik’s cube becomes an instant hit among geeks and non-geeks alike. It is a staple of our childhood, that has been updated for today’s branding marketing. You can put most any logo on the red, yellow, white and blue squares of the cube we all know and love. Even if we can’t all solve the Rubik’s cube.

4.
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SPLAT! ‘Nuff said.

5.
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To play with by yourself or your coworkers. The promotional hacky sack can provide hours of unproductive fun. And someday, if you practice really hard, you too can become as amazing as Evan Lovely. You, and your brand, can both be winners!

6.
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Who can forget the classic television commercial? Wax nostalgia with this colorful and fun promotional spring. Keep visitors entertained at your booth, also works great as a fun gift to loyal customers.

7.
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The flying disc is perfect for the employee lunch break or your school’s field day. Your logo on one of these can take your brand above the crowd and put smiles on faces. You might not be as good at this as Brodie Smith, but spend a few lunch hours and “brainstorming meetings” with an imprinted flying disc and you might make a few trick shots of your own!

Do you have a promotional toy at your desk? Do you use toys as giveaways for your tradeshow booth? Snap a pic and share it with us on our Facebook wall!

Pinnacle Promotions

Posted by Lee in Cool Promotional Products We Love, 0 comments
3 Keys to Social Selling with Promotional Products

3 Keys to Social Selling with Promotional Products

Our recent Pinnacle Promotions Atlanta Idea Expo ’14 was a huge success! We invited area customers and prospects to join us for the day to take advantage of promotional samples and a chance to meet with vendors. We hosted several educational seminars. And, we invited our guests to sit down with us for lunch provided by local fav Cue. One of the educational seminars focused on the idea that you can use social media to connect, sell and reward your customers using promotional products.

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Pinnacle Promotions

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Trustpilot honors Pinnacle Promotions

20140805-thophy-july2014 (1)‘There’s no such thing as bad publicity’ – Phineas T. Barnum

That’s not completely true. In today’s crowdsourcing environment, a positive public image is vital. Businesses are competing for an ever-dwindling mindshare using all tools at their disposal. Which means that the value of the credible, qualified customer review is higher than it has ever been before.

Trustpilot is an online-review platform for ecommerce businesses that boasts more than 7.5 million reviews on its site, representing businesses in more than 16 countries. One of the key value-adds of the platform is its relationship with Google that lists Trustpilot reviews in the Google Seller Ratings. Unlike other crowd sourced or location-based review options, Trustpilot is regulated and cannot be “gamed” in the business’s favor. It is entirely customer focused, customer controlled.

Pinnacle Promotions uses Trustpilot for its customer review program. And, we are so very proud to accept the first-ever Trustpilot Customer Milestone Award. In July, the company recognized Pinnacle Promotions for collecting more than 500 reviews. Of those reviews, the majority are five-stars.

“We are honored to be the first recipient of the Trustpilot Customer Milestone Award, the party was fantastic. The entire company got to celebrate this achievement together over cake, cookies and champagne. We take our customer experiences very seriously and it’s great to know there’s a company out there that does too and is willing to recognize those that do. Thanks Trustpilot.” – Justin Hutchinson, Director of Inside Sales at Pinnacle Promotions

Trustpilot threw a party for the team at Pinnacle to celebrate this momentous occasion when they selected their top ten favorite reviews and had them framed and presented to the team during this company-wide event. Read the Trustpilot blog post, here.
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Pinnacle strives every day to provide a high level of excellence in products and service. We look forward to continued positive relationships with our customers. Thank you, Trustpilot, for recognizing Pinnacle and this groundbreaking achievement!

Pinnacle Promotions

Posted by Lee in Pinnacle Promotions News, 0 comments

5 Ways to Make People Forget You

Not putting your brand name on the door of your business is the same thing as not using a promotional product. The price of NOT using promotional products all but guarantees people will forget you.

The Advertising Specialty Institute, a leading promotional products association, releases an annual impressions study. ASI breaks down the effectiveness of promotional products against other types of advertising, by product, and by demographic. Every single study type drives home the high-value effectiveness of promotional products.

Here are the top 5 ways to not use promotional products to guarantee people forget you:

1. Don’t put your brand logo on a promotional pen that people find in their kitchen drawer, on their desk or in their purse.

2. Don’t brand a personalized note pad…let’s just keep calling it scrap paper.

3. Don’t put your logo on a shirt or customized uniform to ensure no one thinks about you when you see it in a crowd.

4. Don’t put your company name on a reusable tote bag that you give out at a tradeshow and no one will thank you for not helping them carry all of their show swag.

5. Don’t put your restaurant logo on a custom mug, on the menu or on the café door. Why do you want people to remember where they at that delicious meal that time?

Click to see our best selling promotional items, and make sure your brand is never forgotten!

Posted by Lee in How to Reach a Target Audience, 0 comments

9 Promotional Products that Didn’t Exist 20 Years Ago

Pinnacle Promotions recently celebrated our 20th birthday! Pinnacle owners Mitch and Dave Weintraub have been in this business long enough to see new products come and go. We decided to take a look back at promotional products that weren’t around 20 years ago when these two brothers started up the business.

1. Powerbanks

20 years ago no small, cellular phones even existed. No cellular phones, no need for the Powerbank as we know it today.

20 years ago no small, cellular phones even existed. No cellular phones, no need for the Powerbank as we know it today.

2. BPA Free Water Bottles

Bisphenol A has been used to make plastics since 1957. However in 1998 the government began to investigate potential safety concerns. A 2010 FDA report labeled BPA as potential hazardous to our health. This led to the creation of the BPA-free water bottle.

Bisphenol A has been used to make plastics since 1957. However in 1998 the government began to investigate potential safety concerns. A 2010 FDA report labeled BPA as potential hazardous to our health. This led to the creation of the BPA-free water bottle.

3. Neptune Screen Cleaning Cloth

 Again, no small, cellular phones with touch screens no need for the Neptune Cloth screen cleaner.

Again, no small, cellular phones with touch screens no need for the Neptune Cloth screen cleaner.

4. Stylus Pen

No touch screen, no stylus!

No touch screen, no stylus!

5. Stemless Wine Glass

Reidel introduced the worlds first stemless wine glass in 2004. “The tumbler, used for centuries as an all-around drinking vessel, is now turned into a sophisticated wine accessory.” https://www.pinnaclepromotions.com/promotional-product/9-oz-stemless-wine-taster-11804

Reidel introduced the worlds fist stemless wine glass in 2004. “The tumbler, used for centuries as an all-around drinking vessel, is now turned into a sophisticated wine accessory.” https://www.pinnaclepromotions.com/promotional-product/9-oz-stemless-wine-taster-11804

6. Moustache Pen

While there were moustaches 20 years ago, there weren’t “hipsters.” Hence, the Moustache Pen.

While there were moustaches 20 years ago, there weren’t “hipsters.” Hence, the Moustache Pen.

7. Retro Boombox Cooler

20 years ago we were using actual boom boxes! Not, coolers dressed up to look like boom boxes that use Bluetooth technology to play music!

20 years ago we were using actual boom boxes! Not, coolers dressed up to look like boom boxes that use Bluetooth technology to play music!

8. Clear Stadium Tote

While the clear bag may have existed 20 years ago, the clear bag for use at NFL games and other sporting events only existed since the beginning of the 2013 season in response to uncertainties following 9/11.

While the clear bag may have existed 20 years ago, the clear bag for use at NFL games and other sporting events only existed since the beginning of the 2013 season in response to uncertainties following 9/11.

9. Full-color grocery tote with QR code

Full-color images have been around for a while. However, the inclusion of the QR code inside the color image is new. One client used the bag as a giveaway for conference attendees. When users activate the QR code, they were provided with the conference schedule and coupons for meals and local attractions that were exclusive to the QR code users.

Full-color images have been around for a while. However, the inclusion of the QR code inside the color image is new. One client used the bag as a giveaway for conference attendees. When users activate the QR code, they were provided with the conference schedule and coupons for meals and local attractions that were exclusive to the QR code users.

Take a look around you right now! What things do you see that weren’t around 20 years ago? Tell us in the comments below.

Pinnacle Promotions

Posted by Lee in Cool Promotional Products We Love, 1 comment

Secret Geek Gear for Sale!

We are in the gear business. So, when we saw this article about secret geek gear for sale, we couldn’t resist.

Company stores have been around for years. Disclosure: Pinnacle Plus is the online store partner for Pinnacle Promotions.

Company stores are ideal for companies that have to manage uniforms, marketing materials, or general swag for the people outside of the organization. Recently, PC Magazine decided to shop their way through a number of technology company stores. Check out their findings and see which are our favorites:

TMobile Boxers
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Dell Guitar USB
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Wikipedia Scarf
353537-wikipedia-citation-needed-scarf

Would you wear your corporate logo on your boxers? Give your wife Chrome earrings for your anniversary? Let us know what you think of the geeky company stores and their swag!

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Posted by Lee in Brand Identity and Corporate Logos, 0 comments

3 Surprising Things You Don’t Know About…Pens

To celebrate National Ballpoint Pen Day taking place this week, there are 3 surprising things you don’t know about pens and we want to enlighten you!

When shopping for promotional pens, don’t make the mistake of missing out on 3 key factors that matter and should be part of your decision-making process.

Safety Matters

Even pens need to meet specific state safety requirements. Most pen brands meet CA Proposition 65 requirements about chemical safety. Make sure the pens you purchase are up to code.
penss


Color Matters

Most legal documents need to be signed in blue ink. This helps instantly distinguish between an original document and a photocopy. Blue is standard for most pen companies, but make sure you mention it to your account manager if you prefer black ink.
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Ink Matters

For lefties, the key to pens is the smudge-factor.
People who write left-handed have a problem with pens that have ink that smudges. Some pen brands offer “quick-dry” ink that prevents the smudge-factor.
Lefty Perk

When thinking personalized, promotional pens, think about these 3 surprising things that help guarantee the pen you choose will help you to Make the right impression.™

Pinnacle Promotions

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Oops! The RIGHT Way to Make the WRONG Impression

On the episode of Friends titled “The One Where Joey Loses His Insurance,” Ross has begun to teach his first-ever college course. He is intent on making the right impression, and starts his very first class by introducing himself with an English accent. The hilarity ensues when Monica and Rachel stop by class one day for lunch and discover the bogus accent. He insists the entire fiasco began all because he wanted to make the right impression.

In the promotional products industry, without careful guidance it can be all too easy to make the wrong impression. Our sales team shared examples of the right way to Make the right impression.™

Right: Hand sanitizer for the hospital or doctor’s office
Wrong: Food containing nuts for the hospital or doctor’s office

Right: Branded towels for the local gym
Wrong: Orca whale stress balls for the local gym

Right: A gift pack including sunglasses, hats and sunscreen for the luxury resort in South Florida.
Wrong: Heavy, customized fleece jackets for the luxury resort in South Florida.

Right: Ribbon reflector light for a cancer fundraiser
Wrong: Zippo lighter for a cancer fundraiser.

Right: Filtered water bottle for an alcohol treatment facility.
Wrong: Shot glass for an alcohol treatment facility.

Right: Customized cowbells for the local chicken fast-food restaurant.
Wrong: Customized chicken feet for the local chicken fast-food restaurant.

At Pinnacle Promotions, we know the right way to Make the right impression.™

Posted by Lee in How to Reach a Target Audience, 0 comments

All I really need to know to Make the right impression™ I learned in Kindergarten

Based on Robert Fulghum’s wildly popular book, All I Really Need to Know I Learned in Kindergarten, we have added our own twist on the “things I learned in Kindergarten” for the promotional products industry.

All I really need to know to Make the right impression™ I learned in Kindergarten.

  1. Offer your attention and advice willingly.
  2. Do what is right.
  3. Praise in public, critique in private.
  4. Leave a customer’s office the way you found it.
  5. Try, and then try again.
  6. Be kind. Apologize first.
  7. Be on time.
  8. Offer a clean, dry hand to shake.
  9. Care more about people than they care about you.
  10. Come bearing gifts, such as quality promotional products.
  11. Confidently promise and over deliver.
  12. Listen. Really listen.
Posted by Lee in Brand Identity and Corporate Logos, Pinnacle Promotions News, 0 comments